Smart Grow
Smart Grow is a design crafted for those new to plant parenting, with a primary focus on making it easy and efficient for users to understand and maintain their plants.
Smart Grow
Smart Grow is a design crafted for those new to plant parenting, with a primary focus on making it easy and efficient for users to understand and maintain their plants.
“Plants are the new pets & pets are the new baby's”
01. Background
Gen Z
The popularity of owning houseplants surged by 18% in the wake of the pandemic. While there are numerous benefits to having indoor plants, Generation Z appears to struggle in managing them due to their hectic schedules.
Current Method
Various types of houseplants demand specific care steps tailored to their unique characteristics. Acquiring knowledge through videos, tips, and guides is essential for their well-being. Moreover, staying attentive to your plants' needs is paramount to their thriving health.
Target Audience
Urban Citizens
Pandemic Impacted
Gen Z
People living in apartments or small homes with limited space and lighting.
People experiencing isolation and stress do to the pandemic.
People who dont know how to take care of plants but want to learn.
Current Method
Create a smart planter that helps the users maintain a healthy house plant.
Design Requirements
Rotational System
Can tilt to get more light.
Smart Hub
Tells the user the plants needs.
User-Friendly
Easy to use.
Smart App
To give you more information.
Access Water Tray
Get rid of not needed water.
02. Persona
Emma
CHANGE
Introvert
Extrovert
Analytical
Creative
Loyal
Fickle
Passive
Active
Personality
Emma
"Plants bring so much life to my home until they die from my forgetfulness."
About
Emma Greenfield, a 21-year-old creative and tech enthusiast, is deeply engrossed in her User Experience (UX) Design studies. Whether in her room or studio, Emma is consistently dedicated to her homework and an array of projects, always on the go.
30k
Age
21
Occupation
Design Student
Income
Status
Single
Location
Detroit, MI
Needs
-
Connection with nature.
-
Academic success.
-
Reminders when needed.
Frustration
-
Lack of time.
-
Maintaining healthy plants.
Motivation
-
Lack of Time
-
Understanding the needs of plants.
-
Staying on top of things.
03. Research
Gen Z
The popularity of owning houseplants surged by 18% in the wake of the pandemic. While there are numerous benefits to having indoor plants, Generation Z appears to struggle in managing them due to their hectic schedules.
66%
Of American households own at least one houseplant.
67%
Of houseplant owners have killed at least seven indoor plants a year.
15%
Increase of improved productivity when you have houseplants.
57%
Say houseplants play a crucial role during the pandemic.
81%
Say houseplants can make it easier for them since they have limited access to nature.
59%
Say houseplants play a crucial role in their health and well-being.
04. Behavioural Mapping
Pandemic
Adjusting to the new normal after the pandemic was difficult.
Before The Pandemic
After The Pandemic
After the pandemic, unemployment rose and more people started working from home. This led to an increase in mental health issues due to a lack of exposure to nature. Many people addressed this by getting houseplants.
Before the COVID pandemic, working from home wasn't common. Homes were utilized less than 50% of the time.
Plants Are New Pets & Pets Are The New Baby's
Approximately 70% of Generation Z members have been responsible for the demise of at least ten plants in their history.
Why Is This?
Maintaining Plants
Normal Planter
Smart Grow Planter
01. Choose the correct pot for your plant.
02. Making sure you put the right amount of soil.
03. Constantly providing an efficient amount of sunlight for growth.
04. Ensuring the perfect amount of water depending on the plant.
05. Constantly monitoring the plant.
06. Always learning about new plants.
Choose a small plant. 01
Scan the pot and plant. 02
Get notifications from the app when your plant needs nutrients. 03
App will educate you more on your new pet! 04
05. Ideation
Pandemic
Adjusting to the new normal after the pandemic was difficult.
06. User Testing
A set of questions was given to 4 users
Along with two low-fidelity prototypes.
Q. 01 What do these positions mean to you?
User 01
Standard.
User 02
Normal condition.
User 03
Facing the sun.
Needs sunlight or water.
Fell over, needs my attention.
To much water.
To much sunloght needs shade.
I would check on it.
looks like it needs sun.
dead or needs sunlight.
Dying needs my help.
Moved towards the sun.
User 04
Normal position.
Needs more sun.
Needs water or my attention.
Also eeds water or my attention.
Q. 02 Which style of water measurement stands out the most, and why?
User 01
User 01
User 02
User 03
User 04
I prefer the stick version, it grabs my attention more quickly.
I like this one because it's integrated into the control hub.
This feels more natural, I would notice this one more while walking by.
The second one suits my style better, I don't like feeling the pressure of constant changes.
07. How It Works
Machanics
The challenge was designing the pot to rotate 360 degrees while also being able to tilt 45 degrees.
08. Mobile App
IOS APP
Check out the case study!
09. StoryBoard
How to use
6 easy steps